Godrej Enterprises Launches Eon Inspire and Edge Impress Refrigerators with Curved Design and Touch Controls
Responding to evolving consumer preferences for appliances that combine aesthetics with functionality, the Appliances business of Godrej Enterprises Group has launched the Eon Inspire and Edge Impress refrigerator range.
The newly launched refrigerators feature seamless fluid curved doors, a departure from conventional straight-edged designs, and pay homage to the company’s first refrigerator manufactured in India in 1958. The portfolio includes both frost-free and direct cool models, with the latter introducing India’s first touch control system embedded into the door handle.
With an emphasis on visual harmony and personalization, the range incorporates floral design patterns inspired by nature and colour options curated to suit diverse home interiors. Capacities span from 194 litres to 330 litres, combining contemporary design with advanced cooling technologies.
The handle-mounted digital control panel allows users to manage temperature and activate cooling modes through a sleek, water-resistant interface integrated seamlessly into the refrigerator handle.
Commenting on the launch, Anup Bhargava, Product Group Head – Refrigerators at Appliances business of Godrej Enterprises Group said, “With Eon Inspire and Edge Impress, our goal was to make everyday life simpler and more intuitive for customers. From easy-to-use controls right on the door handle to features that adapt to changing needs, these refrigerators are designed to offer convenience, smarter cooling, and a seamless experience for modern homes.”
Explaining the design philosophy, Kamal Pandit, Head of Design at Appliances business of Godrej Enterprises Group said, “People want appliances that look good, feel modern, and make life easier. With Eon Inspire and Edge Impress, we went back to the roots of our first refrigerator and reimagined it for today’s homes. This range is thoughtfully designed to be minimalistic, has display-worthy aesthetics and balances advanced technology for ease of usage.”
The refrigerators will be available across pan-India retail outlets and e-commerce platforms, with prices ranging from INR 29,000 to INR 56,000.
