CDSL IPF launches multilingual investor education film with Amar Chitra Katha
Central Depository Services (India) Limited (CDSL) Investor Protection Fund (IPF) has launched a multilingual investor education film in collaboration with Amar Chitra Katha, aimed at promoting informed investing and thoughtful financial planning among investors.
Titled The Garden of Prosperity, the animated film uses the familiar characters of Akbar and Birbal to explain essential investment concepts to a newly married couple who are looking to invest their wedding gifts wisely.
Through the analogy of nurturing a garden, the film explains goal-based investing, diversification across financial goals, matching investments with different time horizons and maintaining an emergency fund. The initiative seeks to simplify financial concepts and encourage disciplined financial planning for long-term wealth creation.
The film is available in 12 languages — English, Hindi, Marathi, Bengali, Gujarati, Punjabi, Tamil, Telugu, Kannada, Malayalam, Odia and Assamese — to expand its reach across urban and rural investor segments.
Speaking about the initiative, Shri Sudhish Pillai, Head, CDSL IPF Secretariat, said: “At CDSL IPF, we believe financial education is most effective when complex concepts are communicated through simple, relatable stories. By combining the timeless wisdom of Akbar and Birbal with practical lessons on financial planning, this multilingual film makes investing easier to understand for people across age groups and geographies. Through engaging formats such as films and comics, we hope to encourage investors to adopt goal-based investing, prepare for the future with confidence and participate in the securities market in an informed and responsible manner.”
The film is part of CDSL IPF’s broader collaboration with Amar Chitra Katha to develop investor education comics and other engaging formats. The collaboration also includes titles such as The Unofficial Ustaad and The Golden Peacock Fraud.
CDSL IPF said it remains committed to advancing financial literacy through nationwide investor awareness initiatives and empowering individuals to become #AtmanirbharInvestor.
