SKINN Targets ₹1,000 Crore Annual Revenue by FY30 as Fragrance Market Expands
SKINN, the premium fragrance brand from Titan Company Limited, is targeting annual revenue of ₹1,000 crore and a customer base of 8 million by FY30 as it enters its next phase of growth.
The company is looking to capitalise on the rapid evolution of India’s fragrance market, which is currently estimated at around ₹4,500 crore and is projected to reach approximately ₹7,000 crore by FY30. The market is expected to grow at 13–15% over the next four years.
SKINN said changing consumer behaviour is reshaping the category, with fragrances increasingly becoming part of everyday grooming, personal expression and lifestyle rather than being limited to special occasions.
Manish Gupta, CEO, Fragrances and Accessories Division, Titan Company Limited, said, “SKINN has been able to build strong momentum in the fragrance category, which is undergoing significant transformation, through its focus on product innovation. By launching new fragrances and enhancing consumer relevance, we see an opportunity to deepen SKINN’s relationship with consumers. Ayushmann and Sobhita, as brand ambassadors for SKINN, bring individuality, cultural relevance and an ability to connect with consumers in a contemporary way. Their association with the brand will help us in building an aspirational expression of the brand.”
The brand is focusing on premiumisation and increasing the role of fragrance in consumers’ everyday lives. SKINN has built its portfolio through collaborations with globally acclaimed perfumers and fragrances developed with the Indian market in mind.
The appointment of Bollywood actors Ayushmann Khurrana and Sobhita Dhulipala as brand ambassadors is also part of the brand’s strategy to strengthen its connection with younger consumers and make fragrance more relevant to everyday expression.